A few days ago, the K-pop music scene welcomed BIGONE and BAEKHO their latest project single, LOVE OR DIE. In this collaboration, listeners are treated to a great mix of the artists’ musical skills, each offering their own perspectives on love.
This exciting venture was orchestrated under the creative direction of music publisher PRISMFILTER, a partnership that was brought through BAEKHO’s innovative music-making series, 나Rock너樂 (Me-Rock-You-樂), showed on his YouTube channel with new episodes dropping every Wednesday and Saturday at 6:20 pm KST.
The new project single presents three original tracks and two remixes, with both BIGONE and BAEKHO contributing to the lyric writing and composition. The title track, LOVE OR DIE, is a moving dialogue between the two artists, touching the depths of longing for a past love. 사랑하기 때문인 거야 (All Because I Love You), on the other hand, depicts complicated emotions of jealousy that often accompany newfound love. Oh my best day poignantly ‘speaks’ about the sense of emptiness that follows a heart-wrenching breakup. The single concludes with two mesmerizing remixes of LOVE OR DIE, offering listeners the choice between an intense EDM version and a soul-stirring Unplugged version.
To those who don’t know the artists, Kang Dong-ho, also known as Baekho, is an entertainer, well-known singer, songwriter, record producer, and TV personality. He began his career as the main vocalist of the boy group NU’EST under Pledis Entertainment. Baekho debuted as a solo artist in 2022 with his EP Absolute Zero. Throughout his career, he has shown his talents in music, musical theatre, and television dramas. Baekho continues to evolve as an artist, participating in various projects and expanding his repertoire, including his recent venture into judging on a vocal survival program and his role in the musical Marie Antoinette.
BIGONE, a South Korean rapper signed under The Dial Music, boasts a rich musical background. He first made waves in the K-pop scene as a member of the boy group 24K before embarking on a successful solo career in 2017. His undeniable talent has also earned him recognition on popular shows like Show Me the Money season 6, unveiling him as a versatile artist who tends to push creative boundaries.
Featured image courtesy of UNCUTPOINT
View of the Arts is an online publication that chiefly deals with films, music, and art, with an emphasis on the Asian entertainment industry. We are hoping our audience will grow with us as we begin to explore new platforms such as K-pop / K-music, and Asian music in general, and continue to dive into the talented and ever-growing scene of film, music, and arts, worldwide.