What defines Joo Ye Ri is an elusiveness, changing from an innocent mademoiselle to a coquettish sporty girl in an instance; her versatility is surely what makes her unique. At just 22, Ye Ri’s images are not only full of natural femininity, but there is also a lot of character to them; her editorial work […]

This year, the fashion world was abruptly halted in response to the coronavirus pandemic, which led to the cancellation of Tokyo, Shanghai and Seoul Fashion Week AW20 in early March. The impact of the virus continues to be felt across the industry, with summer fashion weeks in Paris, London and Milan also due to be […]

For the past few years, South Korea has been introducing the Western world not only to new styles every season, but also to the hottest fashion talents in the industry with Park Soo-joo and Choi Sora paving the way.  Towering at 186 cm tall, the 20-year-old Kwon Tae-eun can effortlessly pull off any style. His quirky […]

With Rapunzel-like hair and chameleon skills, Yoon Da Ro is surely a desirable model. Charming, intelligent, ambitious and often engaged in a conversation with others, Da Ro comes across as a person that one simply wants to be around. Starting his career as a fashion designer, he quickly developed a passion for modelling. Although he […]

Moon Daein has always found modelling exciting. With his flamboyant looks, Daein has not only impressed the fashion world in his native country of South Korea but also in Italy and the UK. He has been recently in demand in Milan as well as in London, where he participated in the two cities’ fashion weeks […]

Behind a beautiful smile and petite body, Rina is shy and composed. At the age of 20, she slowly, but surely, climbing the fashion ladder. Her shining personality and talent has drawn the attention of young designers, who cast her for this year’s Seoul Fashion Week S/S20. Rina is also ambitious but not dull or […]

Summer, a South Korean model, is fierce, confident, positively outspoken and always willing to work hard, whether it’s on the runway or on a photo-shoot she is consistently on top of her game. With extensive work in Korea as well as in Italy, Summer’s ambition to become a more established model is obvious as she […]